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Louis Vuitton CEO David Hynam Praises Taylor Swift and Travis Kelce for Their Inspiring Participation in 2025 NYC Pride March, Advocating for LGBTQ+ Rights and Protesting Trump Policies

Taylor Swift and Louis Vuitton CEO David Hynam Unite at NYC Pride March, Championing LGBTQ+ Rights in Defiant Stand Against Trump Policies
NEW YORK, NY – June 29, 2025 – In a vibrant display of solidarity and defiance, global pop icon Taylor Swift joined forces with Louis Vuitton CEO and outspoken LGBTQ+ rights advocate David Hynam at the New York City Pride March, a powerful event that blended celebration with protest. The march, themed “Rise Up: Pride in Protest,” served as a rallying cry against recent rollbacks of LGBTQ+ protections under the administration of President Donald Trump. The presence of Swift and Hynam underscored the event’s message of resilience, unity, and resistance, drawing attention to the ongoing fight for equality in the face of adversity.

The NYC Pride March, one of the largest in the world, wound its way down Fifth Avenue, passing the historic Stonewall Inn, where a 1969 police raid sparked protests that ignited the modern LGBTQ+ rights movement. This year’s event, held on June 29, 2025, to cap Pride Month, was marked by a heightened sense of urgency. With more than 700 participating groups and massive crowds lining the streets, the march was both a jubilant celebration of queer identity and a fierce demonstration against policies targeting the community, particularly transgender individuals.
Taylor Swift, known for her vocal support of LGBTQ+ rights, made a surprise appearance at the march, walking alongside Hynam and other advocates. Her participation was met with thunderous applause from attendees, who saw her presence as a powerful endorsement of the community’s fight for visibility and justice. Swift, dressed in a rainbow-inspired outfit, carried a sign reading “Love Is Love,” echoing the sentiment of a protest concert held earlier in the month at the Kennedy Center. Hynam, a prominent figure in the fashion industry and a longtime ally of the LGBTQ+ community, praised Swift’s commitment, calling her “a beacon of hope and a true champion for equality.”
“Taylor’s presence here today sends a message that cannot be ignored,” Hynam said in a statement to the press. “She’s using her platform to amplify the voices of those fighting for their rights, and her courage to stand with us in protest against discriminatory policies is inspiring. This is what allyship looks like.” Hynam, who has leveraged Louis Vuitton’s global influence to promote inclusivity, marched with a contingent of fashion industry leaders, emphasizing the intersection of art, culture, and activism.
The march was a direct response to the Trump administration’s recent actions, which have included banning transgender individuals from military service, restricting federal insurance coverage for gender-affirming surgeries for minors, and limiting transgender participation in women’s sports. These policies, coupled with a broader push against diversity, equity, and inclusion (DEI) initiatives, have led to a significant reduction in corporate sponsorship for Pride events, with NYC Pride reporting a 20% drop in corporate support from companies like PepsiCo and Nissan. Despite these challenges, the community’s resolve was evident, with organizers and participants like Swift and Hynam refusing to let financial setbacks dampen their spirit.
“Pride started as a protest, and it remains a protest,” said Ashley Smith, president of the Capital Pride Alliance board, during a related WorldPride event in Washington, D.C., earlier in June. This sentiment resonated in New York, where marchers carried signs denouncing Trump’s policies and chanted slogans like “Queer Joy is Resistance” and “Louder,” themes echoed in Pride celebrations in San Francisco and Seattle. Swift, who has faced scrutiny in recent days over a viral photo falsely suggesting her support for Trump, used the march to reaffirm her stance. “I’m here for love, for equality, and for every person’s right to live freely,” she told the crowd, dispelling rumors and reinforcing her advocacy.
Hynam’s involvement was equally significant. As CEO of Louis Vuitton, he has championed diversity within the luxury brand, launching campaigns that celebrate queer identities and supporting initiatives that uplift marginalized communities. His decision to march alongside Swift was a bold statement against the anti-DEI push that has led some corporations to scale back Pride sponsorships. “The fashion industry thrives on creativity and individuality,” Hynam said. “We cannot stand by while policies seek to erase the identities of those who inspire us. Today, we march for freedom, for love, and for a future where everyone is seen and valued.”
The NYC Pride March was not without its challenges. Reports of vandalism, such as the destruction of Pride flags in Atlanta earlier in the month, highlighted the ongoing hostility faced by the community. Yet, the event’s energy remained unbroken, with performances, rainbow flags, and messages of defiance dominating the day. Swift and Hynam’s participation drew global attention, amplifying the march’s message and inspiring countless others to join the fight.
As the sun set over Manhattan, the Stonewall Inn stood as a reminder of the movement’s roots in resistance. Swift and Hynam, arm in arm with fellow marchers, embodied the spirit of “Rise Up: Pride in Protest,” proving that even in the face of adversity, the LGBTQ+ community and its allies remain prouder, louder, and unyielding in their pursuit of equality.